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Paid Advertising

Is Your Website GDPR/PECR Compliant?

How To Ensure Your Website Is GDPR/PECR Compliant

For a while now the clock’s been ticking following the introduction of GDPR (General Data Protection Regulation) in 2018 and PECR (Privacy and Electronic Communications Regulations) update in 2019. But yet many websites are shockingly still not compliant. In order to be compliant you need to have a consent banner on your website which provides the user with the option to consent, not consent, and ideally to select their own… Read More »How To Ensure Your Website Is GDPR/PECR Compliant

What is PPC Advertising?

Beginners: All You Need To Know Guide To PPC Advertising

PPC advertising is made to sound really easy by the platforms that promote it, after all it’s just a case of setting up a campaign with auto changes, or boosting a social media post. But in reality it can be very complex, and very easy to get in a muddle (especially with Google Ads auto additions – steer well clear!) and end up wasting valuable budget or advertising to completely… Read More »Beginners: All You Need To Know Guide To PPC Advertising

Google Ads Expert - Get Help With Your Google Ads

How To Run A Google Ads Audit

Whilst I’m here to help you with optimising and improving your Google Ads accounts with Google Ads Audits and monthly maintenance packages, I also understand that sometimes you just want to have a go yourself (or your boss insists!).

So here are my top tips of things that you can ask yourself to get the most from your Google Ads account.

What is PPC and how can it help my business

What is PPC and How Can It Help Your Business?

So you’ve heard people talking about PPC – but what is PPC? Have you ever gone to Google and clicked on one of the top 3 search listings or clicked on a shopping/product item?
If you have, then you’ve experienced PPC. But to be honest that still doesn’t make it any clearer does it?
So let’s delve in a bit deeper.